HR Expert is Australia’s most comprehensive online human resource information hub. I was initially contacted to give an opinion on a website redesign they had commissioned. They wanted suggestions on further improvements and enhancements.
Whilst the new design was an improvement over their existing site, I felt there were still fundamental changes needed to get to the modern, clean design the client was hoping for. Some of the changes I recommended were: balancing the white space to content ratio, making use of relevant stock images in banners, introducing a consistent colour scheme throughout and adding CTAs to push the paid service.
I was then hired to rework the design using my ideas along with supplying additional elements and pages. Part of this included a bespoke icon set with a stylised hand drawn feel. I have continued to work with HR Expert on a number of projects since completing the website.